Gurmuki

Logo Design

Logo Design (GM)

Brief

Design a logo for a new 100% hand-made leather product business, Gurmuki.

Solution

  • Inspiration was taken from the ancient Gurmukhi script that is used for writing the Punjabi language in India.
  • A symbol was developed from the the style of characters that make up the ancient script.

Results

The inherent aspects of the brand was articulated visually and gave the marketing and design team a base from which to work in terms of positioning and visual communications.